Eena is a label that handcrafts designer evening clutches, potli's, and bucket bags using Indian embroidery styles in a western sensibility. The brand is about celebrating our heritage, that there is no shame but only beauty in dressing up in our traditional clothes and embroideries. It’s an attempt to make these age-old forms of needlework more accessible to a generation that has a more western approach to fashion.
There’s an elevated yet casual appeal to this season’s assortment and the designer opts for sustainable techniques to ensure the avant garde designs are eco-conscious and timeless.
The brand draws inspiration from various cultures, landmarks, traditions and elements of folklore—their versatile pieces are ideal for someone who has a keen eye for detailing. With elegant clutches, potli and sling bags featuring beadwork, embroidered flora and fauna and embellishments, it’s no surprise the brand is quickly becoming a favourite among the fashion set.
Eena centers its story around its classic couture tropes and the brilliance in its fearless use of colour and emotional geometry. Perfect for those It's perfect for those who want to dress up this festive season with an eclectic accessory. The hero design or their Fall/Festive collection is the embellished Bucket Bag - a seasonal favourite. The pearl straps on this bucket bag dresses up the intricate handwork of the woven fabric.